The Global Leader
in Negotiation Training

RED BEAR transforms people, teams, and
organizations into WORLD-CLASS negotiators with
fully customized training with guaranteed 10x ROI.

THE LAST NEGOTIATION TRAINING PROGRAM YOU'LL EVER NEED

Our enterprise negotiation training is built specifically around your team’s needs. Our workshop sizes range from 12-24 participants and we customize every engagement around your industry, goals, and unique needs.

With local trainers across 6 continents and fluent in 15+ languages, we can meet you where you are and deliver training virtually, in-person, or blended—it’s up to you.

We're all about helping you navigate and win your real-world deals.

Negotiation Training For Procurement Teams

It’s time to secure better supplier terms, reduce risk, and lead with influence.

You’ve got this.

Learn More

Negotiation Training For Sales Teams

Faster, more profitable deals are within reach for your sales reps. Protect your bottom line and customer relationships.

Learn More

The Cost of Bad Negotiation Is Bigger Than You Think

Every day, your business leaks value because of common—but preventable—mistakes. We call them Bear Traps:

Giving Up Power Too Soon

Leads to costly concessions, missed savings targets, and weakened pricing positions.

Avoiding Healthy Tension

Results in rushed agreements, poor terms, or a lack of internal alignment, especially in cross-functional deals.

Not Asking The Right Questions

Misses opportunities to uncover hidden value, clarify customer or supplier motivations, or reframe the conversation in your favor.

Caving Under Pressure

Turns strategic negotiations into reactive fire drills, damaging trust and eroding your team’s credibility.

Over-Relying On Price

Leads to margin erosion, commoditized relationships, and deals that don’t hold up under scrutiny.

Skipping Preparation

Creates confusion, internal misalignment, and poor outcomes—especially in high-stakes, multi-stakeholder deals.

AND THE REAL IMPACT?

➤ Missed cost-reduction and revenue goals

➤ Low win rates in competitive deals

➤ Strained supplier or customer relationships

➤ Burned-out teams and inconsistent performance

➤ Lost credibility with senior leadership

ROI, Guaranteed

If you don’t believe your team will generate 10x ROI by the end of your session, we won’t charge you. Period.

Prove It Works

We commission an independent ROI study after every training, so you can track performance, impact, and outcomes.

Train With the Best

Our trainers have led complex negotiations at some of the most respected companies on the planet—and now they train your team.

Global Delivery

We offer virtual or in-person negotiation training in 15+ languages across 6 continents. RED BEAR goes wherever you do business.

Customize Your Training

Cookie-cutter training? No, thank you. We create a custom, tailored training experience to match exactly what your team needs to succeed.

Make It Stick

Training doesn't end when the workshop does. Our reinforcement system ensures new behaviors are applied and sustained over time.

PROCUREMENT NEGOTIATION TRAINING

"It was eye-opening… I was not expecting to learn new negotiation skills after 30 years as a buyer or commodity manager."

— Barrie, Strategic Category Manager

Average Quality Rating:

"Excellent. I have been in supply chain over 30 years and have gone through several training programs—this one has been by far the best."

— Andy, Supply Chain Manager

"Outstanding experience! The content was not only highly relevant but also engaging and thought-provoking… This course exceeded my expectations, and I would highly recommend it to anyone looking to enhance their skills in this area."

— Chris, Director, European Logistics

SALES NEGOTIATION TRAINING

"The program exceeded my expectations and came just in time for our business as we are about to engage in several negotiations on large projects. Great learning experience filled with role playing and real life examples!"

— Daniel, Senior Director, Sales

Average Quality Rating:

"This training was fantastic. I'm in a real life negotiation right now and sooooo many of these techniques have been used against me, that I can now spot and rebuttal/prepare for."

— Andre, Account Executive

"Unlike many trainings, we had the opportunity to practice—as there were many exercises. That made it memorable."

— Franck, Business Director

HOW WE DO IT.

RED BEAR custom-tailors every workshop experience with a mixture of situational negotiation simulations and company-specific negotiation exercises. No matter the unique challenges facing your team, RED BEAR delivers transformational experiences. Whether in-person or via our Virtual Instructor-Led Training delivery, our discovery-based approach is the key to your negotiation skills improvement.

In Person Training

WHY RED BEAR WORKS WHEN OTHERS DON'T

We’re not just another vendor. We’re your strategic partner.

RED BEAR is the only negotiation training firm that combines:

➤ Behavioral science that changes how your team thinks, not just what they say

➤ Procurement and sales domain expertise that maps directly to your team’s goals

➤ Enterprise-level delivery that scales across categories and regions

➤ Hard ROI guarantees that prove our impact

OUR BLOG.

29 October 2025

Time pressure.

Whether it's the ticking countd...

TRAIN WITH THE NEGOTIATION PARTNER THAT DELIVERS REAL RESULTS

Organizations around the world trust RED BEAR to sharpen their competitive edge and elevate their teams. When you’re ready to negotiate at the highest level—we’re ready to lead the way.

Top Supply Chain Project 2024

ProsToKnow

Selling Power 2024

Sales Training

Selling Power 2025

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The Global Leader
in Negotiation Training

THE LAST NEGOTIATION TRAINING PROGRAM YOU'LL EVER NEED

Negotiation Training For Procurement Teams

Negotiation Training For Sales Teams