Blogs - RED BEAR Negotiation Company

The Principle of Placing Needs Over Wants will help negotiators uncover and address the other party’s underlying concerns, issues, and motivations for wanting to do business with you. Doing so will ultimately pave the way for more transparent conversation and more direct negotiation.

Knowledge, as they say, is power. And when you’re at the table negotiating with suppliers or a potential customer, this is truer than ever. That being said, it’s not only important to know as much about your opponent as possible. Skilled negotiators also make a concerted effort to know as much about their own situation as well.

Do you often feel that even after you’ve said everything there is to say in a negotiation, the other party still doesn’t truly see the value in your proposal?

Do you often feel your negotiations leave value on the table? If so, you’re not alone.

RED BEAR’s 6 Principles of Negotiation are used by high performers to negotiate more profitable agreements. These guidelines provide the skills and behaviors used to manage tension, balancing self-interest and collaboration to find creative solutions to break deadlocks with value-for-value exchanges.