SUMMARY
Client: $86 billion global leader in materials (chemicals, coatings, crop protection, electronic materials, polymers, resins, and safety/security materials)
Geography: North America, Europe, Asia-Pacific, Latin America
Challenge: Protect and improve margins by managing critical price negotiations more effectively
Results: According to the Corporate Executive Board study "Replicating the New High Performer: Equip Your Reps to Challenge Customers," the initiative achieved a 68:1 return on investment within six months of initial deployment
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